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2016 Mobile Ad Summit
Friday
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November 
17
 at 
7:00pm
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Edward Jones Login Guide for Users
Friday
, 
November 
17
 at 
7:00pm
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The mobile advertising revolution is here.

February has brought some huge drops in supply costs, however local investors ought to not permit temporary securities market fluctuations to hinder their lasting investment choices, edward jones log in Hyrum Cottrell says, specifically when the likely reasons for the marketplace volatility really suggest reasons for optimism.


Some great economic information could have contributed to the sell-off of stocks. A 17-year low in joblessness and strong job growth have begun to push earnings upward. These developments have led to worries that the Federal Reserve may seek to combat inflation by elevating interest rates - and also simply the expectation of these greater prices has actually assisted pushed stocks downward.


An additional root cause of the marketplace volatility seems financiers' action to the long booming market, which is nearly nine years old. While increasing supply costs usually draw much more capitalists into the marketplace, some individuals still have to liquidate their stocks, Edward Jones Account as well as this stifled selling demand, integrated with temporary profit-taking, has assisted add to the huge sell-offs in recent days.


" Some market pullbacks truly do signify the start of a bearishness, as well as possibly also an economic crisis," Cottrell states, "however that just doesn't appear to be the situation right now. With time, we expect supplies to be supported by a solid economy as well as by corporate profits development - and also both are presently looking respectable."


As a matter of fact, the U.S. economic situation is near full work, customer and also company view have actually risen highly, manufacturing and solution task go to multiyear highs, and also GDP development in 2018 appears to be on the right track for its best performance considering that 2015. Business incomes are expected to rise at a double-digit pace this year.


Apart from these strong financial principles, the stock market's recent background also should offer investors with a feeling of perspective, Cottrell says.


" We had pretty sizable sell-offs over brief durations in 2015 as well as 2016," Cottrell claims, "as well as in both instances, the marketplace reclaimed all the ground it lost, and after that some, in simply 3 months. Naturally, previous performance of the marketplaces is no assurance of just what will occur in the future, but investors need to take comfort in understanding that we've been below prior to."


Inning accordance with Cottrell, the existing situation can offer excellent chances for long-term investors to buy quality investments at lower rates. Still, financiers should first review their portfolios to determine if any adjustments are needed.


" Higher market volatility promises to proceed, so be sure you're planned for it," Cottrell states. "And among the very best ways to do that is to have an appropriate mix of stocks as well as bonds, based upon your threat resistance, time horizon and lasting economic objectives. You might should rebalance by adding fixed-income automobiles - or perhaps some brand-new supplies - to return your portfolio to a setting where it's assisting you move toward your essential purposes, such as a comfy retired life."


Ultimately, Cottrell states, capitalists need the technique to look past temporary recessions and the willpower to maintain purchasing all sorts of markets.


Edward Jones, a Fortune 500 business headquartered in St. Louis, gives economic solutions in the U.S. and also, via its associate, in Canada. Every element of the company's business, from the financial investments its financial consultants use to the location of its branch offices, deals with private investors. The company's 15,000-plus monetary advisors offer greater than 7 million clients as well as take care of $1 trillion in properties under administration.


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Speakers

Jerry Zen

CEO, 3DAYS

Zen is a pioneer in the field of mobile advertising. 3DAYS is the 5th company that has achieved a Fortune 500 ranking under his guidance.

Kate Welsh

VP of Sales, 3DAYS

With a decade of leadership experience at 3DAYS, Welsh oversees sales, operations, growth initiatives and strategic alliances.

Sarah Chen

CEO, AdTank

Chen is founder and CEO of AdTank, a digital advertising think tank that partners with brands to unlock consumer markets through marketing.

Jenny Grace

Founder, Target Tween

Target Tween specializes in trend forecasting and marketing strategies for the tween and teen demographics.

Forest Bello

VP, Digital Media, Clicker

As VP of Digital Media at Clicker, Bello crafts innovative and creative solutions for the digital space, specializing in minority consumers.

Amit Sands

Digital Director, Power Haus

Sands heads up a world-class team of 120, and leads digital capability and integration for a suite of 50+ corporate clients.

Vee Nguyen

Editor, Ad Market Magazine

Nguyen covers mobile news and trends for Ad Market Magazine. Her work has also appeared in The New York Times, and Wired.com.

Charlie Gaudenzi

Mobile Analyst, Mobile Arts

Mobile Arts conducts quantitative and qualitative research on mobile habits, market trends, and user needs across the globe.

Schedule

9:30 – 10:15 AM

Panel: "Tapping Into Niche Audiences"

Zee Nguyen – Ad Market Magazine (Moderator)

Forest Bello – VP, Digital Media, Clicker

Amit Sands – Digital Director, Power Haus

Jenny Grace – Founder, Target Tween

10:15 – 11:00 AM

Presentation: “Optimizing Spend In the Mobile Ad Space”

Kate Walsh – VP of Sales, 3DAYS

11:00 – 12:00 PM

Presentation: “Demystifying Metrics: Making Numbers Work For You”

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

12:00 – 1:00 PM

Lunch


1:00 – 2:00 PM

Rapid-Fire Case Studies

Viral Mobile Ads

Time-based Targeting

Crafting Your Brand Story

When Ads Advocate Action

2:00 – 2:20 PM

Networking Break


2:20 – 3:00 PM

Presentation: “The Mobile Ad Process: 7 Steps to Success”

Jerry Zen – CEO of 3DAYS

3:00 – 3:45 PM

Panel: “Consumer Feedback: When Ads Talk Back”

Jenny Grace – Founder, Target Tween (moderator)

Vee Nguyen – Editor, Ad Market Magazine

Sara Chen – CEO, AdTank

Charlie Gaudenzi – Mobile Analyst, Mobile Arts

3:45 – 4:00 PM

Closing Remarks

Jerry Zen – CEO of 3DAYS

4:00 – 5:30 PM

Rooftop Cocktails


The 2016 Mobile Ad Summit will take place in the Penthouse suite of The Georgia Center Hotel, which is conveniently located in the heart of Atlanta. Sign in at the registration desk and head up to the top floor.

About our partners

The Georgia Center Hotel has proudly served Atlanta's corporate needs for over 25 years. With 10 ballrooms, an expansive media center, multi-media technology and an in-house production staff, The Georgia Center excels in creating memorable special events. 

The Peach Tree is renowned for its healthy preperations of decadent Southern classics. Winner of two Eat Up Awards and a leader in farm-to-table cuisine, The Peach Tree offers casual-chic dining in the heart of Atlanta.

About 3DAYS

A Fortune 500 company, 3DAYS sets the platinum standard for engaging, media-rich mobile ads. With award-winning campaigns in video, interactive and animated content and partnerships with top-tier creative agencies across the globe, 3DAYS dominates the mobile ad solutions field and delivers effective, cost-effective solutions.

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